Which social channels fit a Web3 project?
A channel plan should match the people you need to reach and the content your team can sustain. Start with the audience, the action you want them to take and the resources available for review.
| Channel need | Work to consider | Useful when |
|---|---|---|
| Ongoing project updates | Account management and publishing plan | Your team needs a steady, reviewable presence |
| Product education | Explainers, copy and visual assets | The offer needs context before a user can act |
| Founder or team perspective | Expert-led posts and editorial support | A named spokesperson can contribute regularly |
We begin with a channel-fit review: goals, existing accounts, audience, available source material and approval owners. That review helps separate work that belongs on X account management from recurring crypto content creation. It also gives your team a clear boundary for scope: which channels are active, which formats are needed and who signs off. Share your current accounts and the next product milestone to make the first discussion concrete.
How do content, design and video work together?
Content production works best when each asset has a defined message, format and next step. A shared brief keeps written, visual and video work consistent without forcing every channel into the same post.
- Set the message: identify the product detail, audience question or project update.
- Choose the format: select a post, visual, short video or longer explainer based on the message.
- Prepare the asset: draft copy and creative together so they support the same point.
- Review and adapt: gather project feedback, approve the final version and prepare channel-specific variants.
The working set may include design and visuals, video production and Web3 copywriting. Before kickoff, provide current brand files, product descriptions, approved terminology, relevant links and any claims that require extra review. If the source information is incomplete, we flag open questions rather than filling gaps with assumptions. This gives the project team a practical way to check accuracy and keep creative production moving.
What content and project materials can you commission?
The service can cover public-facing social content as well as the documents that help explain a Web3 product. Define the reader and intended use for each deliverable before production begins.
| Deliverable | Brief should specify | Review focus |
|---|---|---|
| Social copy and editorial plan | Channel, topic and intended action | Accuracy, voice and publishing readiness |
| Visual identity or campaign assets | Existing brand rules and required formats | Consistency and legibility |
| Video or short-form content | Core message, source material and destination | Clear story and correct product details |
| Website or landing page content | Audience, product flow and required sections | Message alignment and clear next steps |
| Whitepaper or pitch materials | Reader, purpose and verified project inputs | Structure, terminology and factual review |
For larger documents, decide who supplies technical facts and who approves them. We can connect content planning to whitepaper and litepaper writing, pitch decks for crypto startups or Web3 website development. These are distinct deliverables, so the scope should state which assets are included, what source material is available and how many review stages the team needs. That clarity makes the production handoff easier to assess.
How does the social content workflow run?
A defined workflow gives your team control over facts, approvals and delivery. We turn the kickoff discussion into a scope, an asset list and a review route before production starts.
- Kickoff checklist: channels, audience, product facts, brand files, access needs and approval owners.
- Content plan: topics, formats, intended publishing sequence and dependencies.
- Production: drafts and creative prepared against the approved scope.
- Review: one named project contact collects team feedback and returns consolidated decisions.
- Reporting: a concise record of completed work, published assets, open approvals and next actions.
AEOTech uses a channel-fit review at kickoff and keeps delivery status visible in the reporting format agreed with your team. To assess the work, check that every asset has an owner, a status and a clear approval decision; for published content, verify the live post or page against the final approved version. If your team already runs its own channels, we can focus on creative production or localization of crypto content rather than replacing existing roles. Send the current workflow and we can identify a suitable scope.
What can social platforms control?
A social content service can deliver the agreed work, but platform decisions remain outside the production process. The practical distinction is between assets and placements the team can review, and distribution decisions made by the platform.
| Area | Project team can check | Platform controls |
|---|---|---|
| Organic posts | Copy, creative, account access and publication status | Whether a post is recommended or shown to particular users |
| Paid activity | Submitted creative and campaign details within the agreed scope | Ad review decisions and available placement options |
| Account presence | Profile information and approved updates | Platform rules, product availability and account-level decisions |
The platform, not the agency, decides whether an organic post is recommended and whether an ad passes review. We verify the agreed work and document delivery, but cannot promise a specific distribution outcome or a platform decision.
Prices
| Service | Price | Quote |
|---|---|---|
| LinkedIn for Web3 | from $980 / month | |
| Crypto Content | from $430 / month | |
| Design & Visuals | from $320 / project | |
| Video Production | from $660 / project | |
| Meme Marketing | from $330 / month | |
| Web3 Copywriting | from $210 / project | |
| Whitepaper guide | from $1,320 / project | |
| Crypto Pitch Decks | from $990 / project | |
| Crypto Branding | from $1,540 / project | |
| Email Marketing | from $550 / month | |
| Content localization | from $99 / article | |
| Thought Leadership | from $990 / month |
Starting prices in USD. Custom bundles and volume discounts on request. Payment in USDT, USDC, BTC, ETH, SOL, TON or your project token.
Frequently asked questions
What do you need from us before social media work starts?
Share your project summary, audience, current social accounts, brand assets, product facts and the next milestone. Name the person who approves content and identify any claims or technical details that need a subject-matter review. We use these inputs to prepare the kickoff checklist and confirm scope.
Can you manage our X account as well as create content?
Yes. Account management and content production can be scoped together or separately. Tell us which publishing tasks your team handles, what needs an approval and whether you need recurring copy, creative assets or both. We will map those needs to an agreed channel plan.
How much does social media and content work cost?
Retainer work starts from $980 / month. The final scope depends on the channels, deliverables and review workflow you request. Send a short project brief and we can clarify which work belongs in a monthly plan and which items should be scoped separately.
How long does it take to start publishing?
The start depends on the scope, access and how quickly the project team supplies facts and approvals. We first confirm the channel plan, deliverables and review owner; production and publishing follow the agreed sequence. Share any launch or announcement milestone during kickoff so it can inform planning.
Can you create video and design without changing our brand?
Yes. Provide the current brand guide, logos, fonts, color references and examples your team considers on-brand. We use those inputs to guide visual and video production, then route drafts through the agreed review owner before anything is treated as approved.
Can you promise that a post will trend or reach a specific audience?
No. We can deliver the agreed content and document publication, but the platform controls whether organic posts are recommended and how they are distributed. For paid activity, platform review and available placements are also outside our decision-making. We scope the work around deliverables we can verify.
Tell us about your project
Answer four quick questions and a manager will send you a plan, timing and a price range within the hour. Everything stays confidential.
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